PROVENPLAYBOOKS
REAL BUSINESS PROBLEMS. COMPLETE, SYSTEMATIC SOLUTIONS.
Explore our strategic systems for client acquisition and profitability, then dive deep into the individual tactics that drive success.
FEATURED STRATEGIC SYSTEMS
The Client Acquisition Engine
Pilates on the Bay
How we took Pilates on the Bay from a local secret to a bayside leader, driving a 64% increase in membership in just six months.
The Profitability & Retention System
Pilates on the Bay
How we turned a leaky bucket into a high-performing asset, increasing revenue-per-class by 35% by maximizing client value and studio efficiency.
TACTICAL DEEP DIVES
For those who want to get granular, here are the individual case studies that showcase our expertise in specific areas.
Pilates on the Bay: From Niche Studio to Bayside Community Hub
How targeted demographic research and brand message realignment led to a 45% increase in local client acquisition.
Pilates on the Bay: From 9-Second Lag to 2-Second Lead
How a website rebuild and a dedicated landing page increased intro offer conversions by 300%.
Pilates on the Bay: Converting First-Timers into Loyal Members
How an automated onboarding sequence increased the intro-to-membership conversion rate by 70%.
Pilates on the Bay: More Engagement in Less Time
How a data-driven content strategy and AI-powered workflow increased social media leads by 200% while cutting admin time by 50%.
Pilates on the Bay: Dominating Brisbane's Bayside Search Results
How a targeted Google Business and Local Search strategy led to a #1 ranking and a 500% increase in calls from new clients.
Pilates on the Bay: From Half-Empty to High-Energy
How a combined growth strategy increased average studio utilisation from 55% to over 70%, maximizing revenue per class.
Pilates on the Bay: Filling Every Last-Minute Spot
How an automated waitlist system reduced the late cancel/no-show rate by 60% and recovered hundreds in lost revenue.